Marbella SEO

If you are an internet marketer, then using an auto-responder is probably second nature to you. Set up the right way, it can do all the hard work when it comes to building relationships with your customers.

Auto-responders can be used for more than just “auto responding”. They can be used as a contact manager. They can be used for scheduling and managing email blasts. Also, they take all the manual work out of building and storing multiple lists and email sequences.

2 main types of auto-responders exist:

• Auto-responders that you pay for monthly
With this type you don’t have to install it on your server. This could be the least difficult path to take for someone new. You will have a monthly fee to pay while using this one.

The subscription based auto-responder has its drawbacks too. You may be forced to pay more money for having lots of contacts. You could be sharing the IP address with other subscribers with these types of services. Because of spam rules, your emails, may not always reach their intended contact. Finally, the cost of the subscription type auto-responder could very well outweigh the cost of just buying your own.

• Auto responders that you buy once and host on your own server
This type has many more benefits than drawbacks. Starting out, there are no restrictions on the amount of contacts that you can build. In addition, an individual IP address can save you from dealing with the headache of getting blocked by email providers because of irresponsible spammers. Unlike subscription auto-responders, you will have better control of your contacts with this type.

You can expect more options for configuring the server based auto-responders including the option to set how many emails go out per minute. You could still get flagged or blocked by the email providers if you send out too many emails at one time.

Following the right path, when it comes to auto-responders, can save you headaches, time and money. Pick carefully as this amazing tool can help you reap great rewards.