Posts Tagged ‘new business’

Handle the Learning Curve in a New E-Business

posted by TheMarbellaSEO 7:32 AM
Saturday, April 3, 2010

Do you want the bad news about starting a new online business first, or the good news?  The bad news is that you have an immense amount to learn.  The good news is that there is a lot of reliable information on the Internet that you can find for free or for relatively little money.  The bad news is that you can’t trust everything that you find on the Internet and that there are some unscrupulous folks out there.  The best news is that you’ll be able to distinguish the valuable from the worthless sooner than you now think you will be able.

One of the best ways to start your exciting education if to locate free or inexpensive course with the basics of starting online.    If you actually follow the lessons and apply what you learn, you will start to be able to distinguish the quality of the offers you encounter and the credibility of the sources.

You will discover that the reality of starting your business will fall somewhere between the extremes of the unscrupulous types who tell you that you can work half an hour per week in your pajamas and retire in a year and the other extreme of thinking it is an impossible task, as you may be thinking now.  Yes, you’ll need to get organized.  You must structure your available time carefully, and promise yourself and your family that your excitement over your new adventure will not occupy all available time.

Browse related topics (those you learned about in your short, hopefully free, course) on article directories, like A1Articles.com or EzineArticles.com.  Consult blogs that you deem to be trustworthy.  Find information about keyword research, business niche selection, design of business sites and other such related topics.

Don’t rush out to buy anything, yet.  The next step is to sit down with some paper and pencil.  From the list of things that you don’t yet know how to do, decide what you find interesting and and what sounds so boring that you would rather outsource the tasks.  Don’t worry, you can learn to do anything on that list.  Simply decide whether you want to invest your available funds in learning resources or in labor to actually perform each task.

Now, at last, the time for shopping has arrived.  If you find yourself tempted to buy an instructional product that you find, say a course on affiliate marketing or a set of videos about search engine optimization, hit your pause button.  At this point, you should do two things:  1) Bookmark the web page so that you can find it again.  2) Analyze the structure of the sales copy, because eventually you want to be able to write a sales pitch that works as well as that one apparently did on you.  Then, find a lot more products in the same category, so that you can later compare the alternatives.

In most cases, I impose a mandatory three day waiting period before I buy something I’ve just found.  That gives me time to consider it rationally, removing myself from the emotional responses elicited by the well presented offer.  After those three days have elapsed, if I am still convinced by the miracle cure that I discovered, I use my bookmark to find it again, pull out my payment card and buy to my satisfaction.

The most important part is this:  Implement what you have learned!  Your new knowledge does you no good unless you act upon it.

So, you have decided to buck the trend and start a new business.With the current economic climate as it is, that is certainly a pretty brave move.

This isn’t something that has suddenly just popped into your head.You have spent the past few months making plans for your new business idea.

Naturally you have carried out a lot of research into the market, seen who your biggest competitors will be and sourced all your products.

Now the time is approaching when you have to make an appointment to see the Bank Manager to see if he is willing to lend you any money.

Have you actually thought about how much money you are going to need?Have you really considered everything properly?

To get the best prices when purchasing stock, you have to buy in bulk.This could definitely prove pretty costly and you will see a huge chunk of your money disappear pretty quickly.To gain the best competitive prices, most stock you buy will have to be imported from outside of Europe and this in turn comes with its own complications.  Now as well as the cost of the stock, there will also be customs and excise fees to pay, transport from the airport/docks, etc.These are all costs that you need to think about, because they can actually add up to a lot more than you thought they could.

With the first order of stock imminent, have you considered exactly where you will be running your business from?

Have you found any suitable buildings, are they going to be secure enough, how much do you need to pay each month?There are lots of different questions that need to be considered.

Even if you make the decision to run your new business from the comfort of your home, there are still different scenarios you have to take into consideration.Is your home big enough to run a business, will your neighbours be a tad cross with you, will you have difficulties with your mortgage company?

I know some of these seem incidental, but they are all totally relevant and need to be addressed right from the beginning.

Okay, now you have borrowed your money, ordered your stock and sorted out where you will be running your business from.Next on the list of ever growing things to do, is have you considered where you will be selling your products.

Nowadays you definitely have to ensure you have a website, it’s honestly the only way to go.

Ensure you have researched Web Design companies who specialise in SEO

Do you want the bad news about starting a new online business first, or the good news?  The bad news is that you have a great deal to learn.  The good news is that there is a lot of reliable information on the Internet that you can find for free or for relatively little money.  The bad news is that many of the sites that you will come across are scams (at worst) or not credible.  The best news is that you’ll be able to distinguish the valuable from the worthless sooner than you now think you will be able.

One of the best ways to start your exciting education if to locate free course with the basics of starting online.  There should be no (or minimal) charge for the rudimentary information.  As long as you are diligent in following the lessons and applying what you learn as you go, you will start to be able to distinguish the quality of the offers you encounter and the credibility of the sources.

You will discover that the reality of starting your business will fall somewhere between the extremes of the unscrupulous types who tell you that you can work half an hour per week in your pajamas and retire in a year and the other extreme of thinking it is an impossible task, as you may be thinking now.  Yes, you’ll need to get organized.  You must allocate your time efficiently, and don’t forget about life’s priorities along the way (like family, your ethical standards and enjoying what you do).

Look for free information about some of the topics you learned about in your introductory course at article sites, like A1Articles.com or EzineArticles.com.  Consult blogs that you deem to be trustworthy.  Locate sources for information concerning topics such as your business niche selection, search engine optimization, design of business sites and many more topics.

It’s not yet time to go on a buying spree.  Put the brakes on any shopping urges.  The next step is to sit down with some paper and pencil.  From the list of things that need to be done in starting your business, decide what you find interesting and what you might prefer to hire done.  Don’t worry, you can learn to do anything on that list.  Simply decide whether you want to invest your available funds in learning resources or in labor to actually perform each task.

Now, at last, the time for shopping has arrived.  Fight any urge you have to immediately buy an amazing sounding product, whether it’s a course or a remarkable piece of software.  Instead of following your impulse to buy now, do these:  1) Bookmark the web page so that you can find it again.  2) Analyze the structure of the sales copy, because eventually you want to be able to write a sales pitch that works as well as that one apparently did on you.  Then, find a lot more products in the same category, so that you can later compare the alternatives.

In most cases, I force myself to abide by a three day cooling off period before buying an informational product or new software.  After those three days have elapsed, if I am still convinced by the miracle cure that I discovered, I use my bookmark to find it again, pull out my payment card and buy to my satisfaction.

Beware!  Buying can make you feel good, but your new purchase does you no good unless you use it, and using it means implementing the strategies that you learn about or the procedures for which the software was designed.  In other words, you must act!

 
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