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MLM Secrets: How To Successfully Syndicate Your Blog Content And Gain More MLM Leads
Here are few little MLM Success Secrets that I believe will help you in your quest for more targeted traffic and ultimately more effective MLM recruiting and overall network marketing success.
Have you ever wondered why no one is reading your posts?
Have you ever thought, “Does the world care about what I have to say?”
Well there are many people out there that provide great content, but just don’t know how to get the content in front of the right eyeballs, in our case potential MLM leads, that would value their content.
So assuming that we have accomplished the first and foremost network marketing secret which is effective keyword research (Very Important!), and assuming that we have written solid content that provides value to our readers, the next thing that we must perfect is effectively syndicating our content. So here is your MLM Success Secret for today, Here is my very own content promotion routine that I make use of.
MLM Secret #1 – RSS Syndication
First thing that I do when it comes to syndicating my posts is submitting it to RSS Aggregator Feeds. Most people only publish there root domain to the RSS feed. By simply submitting your root website you are missing out on a lot of visitors by not publishing each post as it’s own RSS feed.
- Making use of Web Traffic Genius Pro Wordpress plugin I am able to distribute an RSS feed for every post I author on total autopilot. [COST]
This is a simple way to get your content seen with no real work, this all happens automatically when you hit the publish button.
MLM Secret #2 – Social Media Syndication
Second thing that I do is my social media syndication. Here I leverage several tools and free strategies in an attempt to get my content to go viral.
- Using Onlywire Plugin I bookmark the post, this will send it to all my bookmark accounts and social media accounts like Facebook and Twitter. [FREE]
- I also belong to what is known as a tribe. My tribe is part of Syndication Alliance. Tribing permits you to build relationships with other like minded people, while also assisting syndicate each others content. Very effective and highly recommended. [FREE]
- Using Social Media Science Synnd I start a bookmarking campaign which will allow others in the Synnd Community to bookmark this post. This is similar to tribing, but the community performs the tasks in an automated fashion. [COST]
- Depending on the level of Social Buzz I am looking for, I may also create a Content Syndication Campaign using Synnd as well. A Content Syndication campaign is where your content will get votes and comments in an attempt to make your content go viral. [COST]
MLM Secret #3 – Article Syndication
Third thing that I do is my article directory syndication. Here I leverage My Article Network and Automatic Article Submitter to speed up my distribution.
- Using Automatic Article Submitter I submit my content to the top article directories. [COST]
- Using My Article Network I submit my content so that it can get picked up by other blogs. [COST]
MLM Secret #4 – Video Syndication
Finally I create a short video promoting the content that I just wrote.
- Using Traffic Geyser I submit my video to the top video directories with a link pointing back to the original article on my blog. [COST]
- I also sometimes leverage Tube Mogul
- as well. I have several accounts created and essentially carry out the same thing as what I do with Traffic Geyser. [FREE]
Now all of these syndication tasks I may not do all on the same day. I may stretch it over a few days to give a natural feel to the search engines. But I will finish all my promotion efforts for a given piece of written content in a weeks time.
Now I hope you now realize the importance of having a repeatable routine when it comes to syndicating content. This not just takes the guessing work out of it, but also gives a way for you to determine how effective your syndication campaigns are performing.
This can also help with your MLM recruiting because you can provide a content syndication routine that can be duplicated by your team. If you see that no visitors is coming to read your blogposts, then either you have a non compelling title or your content syndication is not effective.
Both of these can be easily fixed once you recognize the problem. Begin leveraging a consistent syndication routine today and you will begin to benefit from increased traffic, more MLM leads, and ultimately more effective MLM recruiting.
See you at the Top..
P.S. If you’re sick and tired of spinning your wheels every day and you are still not getting MLM leads or putting money in your pocket, it’s time to take action. Learn my exact formula to generating free MLM leads and signing up more reps on autopilot with free online marketing strategies, Go Here NOW! => MLM Lead Formula!
Don’t Omit Article Syndication Directly to Other Websites
A frequently employed method for article marketing is to post an article on an article directory. A top tier directory will make these posted articles available to webmasters for publication, if those webmasters a) happen to use that directory, b) search for one of your keywords and c) don’t find your article to pose a competitive threat. Nearly all of the best ranked directories will allow you to include one or more links back to your website, but those links are typically restricted to the author’s resource box, most often at the end of the article. That is a time honored and reasonably effective way to promote your site. However, there is another approach to article syndication that you should use as well.
If you submit articles directly to sites in your marketing niche, you will find certain additional benefits beyond those that come from only submitting to article directories. One additional benefit is that you will be able to exercise some control over who publishes your article. You should select sites that have targeted, highly valuable traffic–that is, visitors similar to those that you want to reach in your marketing message. You can make sure that you have longer lasting search engine optimization (SEO) benefits by providing each website with unique content. You can determine that each site’s content is unique by writing a different article for each site or (more efficiently) thoroughly spinning the articles to get more benefit from the same article topic and basic treatment. Perhaps most importantly, your links back to your own website can be placed within the article with carefully crafted (and spun) anchor text. Contextual links are reputed to have even greater SEO benefits than those within an author’s resource box.
In the usual method of direct distribution to websites, you would attempt to contact the individual webmasters by email, or, if you can locate a number, by phone in order to convince whomever reaches the publishing decisions at that website can be convinced of the mutual benefit of uploading your article. If your article is high quality, and if it is not too competitive with the site that you are approaching, you should find that this approach is sometimes successful. On many of your attempts, though, you will either be unsuccessful at reaching anyone or else they will not bother to reply. When they do reply, more often than you wish, they will decline your offer.
Another option for article syndication directly with websites is through an automated distribution system that distributes spun versions of your articles directly to niche specific sites who have expressed a positive interest in receiving free content. Such is the foundation of a relatively new service called My Article Network, which I have reviewed elsewhere.
In this unique cooperative, webmasters can enroll their sites without any charge. This assures that the network will always have a growing number of willing and ready websites available in almost any niche with which you would probably want to be associated
Whatever method of direct-to-site distribution you choose, I strongly urge all article syndicators to broaden distribution beyond the usual top ranked directories. I know from my own experiences that the benefits far outweigh the costs of the additional required effort.
Love Thy Syndicated Articles as Thou Love Your Own Site
When we dedicate resources to article marketing, we concentrate on two things: 1) Cleverly convincing the readers of our brilliant prose to go to our business’s website; 2) obtaining some “link juice” for the page of our site linked in our anchor text (i.e. SEO). After all, we want to get “the most bang for our buck” when it comes to content syndication. Particularly when we outsource to a betterweb writing service, we hope to recoup the expense as quickly as possible. That makes sense, in so far as we take it.
Sometimes our enthusiasm for generating external links to our website’s pages and our hopes that our readers will take the bait and click through to our site gets in the way of a rather important detail. If our article marketing efforts are really going to give us the results that we anticipate (or at least dream of), those published articles must actually be discovered by our prospective readers and the fickle search engines must consider them important by the heartless math of their algorithms.
Face facts, our new article isn’t the only one being posted on EzineArticles or GoArticles on any given day. Even more painful to recognize is that there are probably other new articles that address the same topic as our article and use the same keywords. So how do we insure that our article rises to the attention of the readership above all of that clearly inferior competition?
Yeah, I know the standard writing and submission tips:
* Make sure your title is descriptive and inventive.
* Tag the article with keywords that are popular and that are actually used in the article.
* On EzineArticles or other directories which offer us an opportunity to provide an abstract, make sure that is intriguing, so that the reader will want to click to the entire article.
While all of the suggestions are valid, they do not go quite far enough. We have to take another step, add another recommendation to our standard list in order for the major search engines to provide our article with the respect that we know it deserves. After all, most of our potential readers will find our article by means of a search engine. Only then can they be emotionally moved by our prose. Only then will they follow the link to our site. Only then will they repeated buy our product and service. Only then will we become as wealthy as King Midas as we sit around in our pajamas, working from home only fifteen minutes a day. Oops, I think I may have read a bit too much hype from the make money from home scams. Sorry.
How do we really earn respect from the search engines for our articles? External links. Lots and lots of external links. How do we get those wonderful external links? Well, we either sit back and wait for them to magically appear, or…
We need to dedicate a portion of our article marketing plan to creating external links to our content. Granted that will reduce the number of links we have the time to provide for our business’s site, but the trade is that linking to our articles that do lead to our site become more powerful.
Most of us should probably assign about 20% to 35% of our article marketing content to providing external links directly to our previously published articles. For example, every once in a while, submit content to A1Articles that has links to your two or three of your articles on EzineArticles and GoArticles. Use an EzineArticles submission to pass a little link love to a brilliant piece you have published on ArticleVista.
If this sounds as if it might complicate your overall strategy, your record keeping and your approach to writing, you’re right! Consequently, many Internet marketers outsource all of this to a well trained company that really understands writing, submissions, keywords and search engine optimization. Then we can just sit around in our pajamas and count our money.
Fifty Days With a Content Syndication Service
I have some actual data to report, but before I do let me provide some background. Seven weeks ago I joined an content distribution service. I don’t literally know the man who owns this service, but I think he should let me borrow it for my next vacation].
Due to my many prior experiences with this boy genius (well, he’s not really that young), I knew that this new concept would give me what I was looking for: An innovative way of distributing my articles. I’m no different from any other online marketer, I’m always wanting more and more quality traffic, and who among us is not constantly looking for fresh one-way external links. My primary approach for achieving both of these goals is distributing content to article directories.
This service has some advantages over traditional submission to article directories, though. For example, I can now put my links directly into the body of the article rather than assigning them to a resource box. That’s something that isn’t allowed in most article directories, but contextual linking offers greater benefits in terms of search engine optimization and traffic maximization. Also, rather than being filtered through an article directory, my articles in this system can go directly to a website that is specifically related to my niche. Once again, great for traffic and SEO. Third, since some of my business involves affiliate marketing, with this service I can put an affiliate link directly in the article, if I want–another thing that the article directories don’t allow. Fourth, the distribution system has a built in article spinner, so that the version of the article that each website publishes can be unique.
Let me tell you what my membership has helped me achieve in the less than seven weeks that I have been a member. Here are just a few of the highlights of my experience with My Article Network.
You need to realize that the system gradually distributes articles to websites, so every article I’ve submitted so far is still yet to be published on some of its sites and other articles have just begun. I have written not quite sixty articles for the system, so far–all very well spun. Over 1900 web pages now consist of my unique versions of those articles. I am allowed to insert up to three links in each article, but I vary the number of links, so my conservative best guess is that my sites singled out for promotion through this system have received somewhere in excess of four thousand links. Of course many of those are so new that they haven’t been picked up by the search engines, yet. In other words, a lot of the work that I’ve put into this distribution already will reach the maximum benefit months down the road.
About half the articles are directed toward my newest site, which I just started building three months ago. From the first time I noticed it in the Alexa rankings (after I had joined this network) it has climbed over two million positions! In fact, it gets more traffic than some of my sites that have been around for quite a while. For example, I have done nothing to my oldest site (no pages added, no new SEO, only 9 articles in this system pointing at it), and it has jumped 120,000 positions. As far as I can tell, that additional traffic can be attributed only to this network and my measly efforts in writing content for distribution that is related to this niche in the past seven weeks.
Okay, if you like those numbers, take a look at this. Only six days ago, I decided I should just keep records of the results, so I set up a spread sheet. During that six day period, the eight sites that I have promoted using this distribution network have risen in Alexa a cumulative total of over five million positions. I realize that Alexa is not the finest measure of progress, but I still think that’s a very strong indication of getting my money’s worth and then some.
I became so enthused, I actually started four new blogs just to take advantage of all the free content that is available in this system. By the way, adding websites is free; maybe that explains why there are over 10,000 sites in the system ready to publish articles!
I strongly suggest that you become a member of My Article Network. Yes, you affiliate marketers out there, you can become an affiliate–after you join the article distribution service.
Increase the Value of Your Article Marketing
Considering how much time and money an online marketer spends on article marketing, we want to get the greatest return possible from our efforts. Whether we write the articles ourselves, use the writing talents of our employees or outsource to a professional writing service, we need to recoup our expenses by increasing our traffic and, ultimately, our sales.
Most of us who use content syndication use article directories most often to distribute our content. There are three advantages to using a good article directory. The first of those is that a top ranking article directory gets a lot of visitors. That means a lot of people have an opportunity to find our article there. Some of those people will read our article, and, if we have written persuasively, some of those readers will click through to our site.
Second, webmasters of other sites within our niche will pick up our article with our embedded links for publication on their own sites. While these niche specific sites will have less traffic than the directory, that traffic will be more targeted, so our article will be relevant to those visitors’ interests. Thus, a higher proportion of those viewers will be drawn to our article.
Visibility of our links to the search engines, thereby improving our position in the search engine listings, is the third advantage of submitting our content to article directories. However part of that improvement will be limited and temporary, because most of the repeated instances of publication of that same article will be considered duplicate content.
We can get some additional benefit by providing each directory with a unique version of our article. We can accomplish that efficiently using article spinning. However, even when we go to the trouble of spinning so that each article directory gets a unique version, those niche sites that get our articles from the same directory will be duplicate content. Thus, while spinning our article prior to submission to multiple directories is a great improvement, we can still do even better in squeezing value from our article marketing efforts.
An alternative to using only article directories is to also distributed unique articles to individual sites within our marketing niche. Unfortunately this can be a time consuming challenge in identifying potential publishers for our articles and then convincing those webmasters that they can actually benefit from publication of our articles (and our contextual links).
Happily for those of us who rely heavily on article marketing, there is a new, mostly automated system to handle such distribution. I think of it as an article distribution coop. I provide a detailed description of this automated content distribution system elsewhere.
Fifty Days With a Content Service
First a little background. even weeks ago I became a member of an article marketing service. While I don’t actually know the guy that designed this remarkable tool for online marketers, I think he should let me borrow it for my next vacation].
Because of my past experiences with this guy, I was confident that the service would accomplish for me what it promised: An innovative way of distributing my articles. Like any Internet marketer, I could always use more traffic, and is there anyone who isn’t on the look-out for a way to add external links pointed toward our virtual real estate? My primary approach for achieving both of these goals is distributing content to article directories.
In the past, most of my subtly promotional articles have gone to article directories, but this new network offers some important advantages over article directory submissions. First, I am able to put contextual links into the body of the article. That’s something that most article directories don’t allow, but I know that it is more effective for both traffic generation and for search engine optimization. Second, the articles go directly to websites for publication, sites that are in my niche or a closely related niche. As with the previous benefit, that helps with regard to both traffic and SEO. I can also put an affiliate link directly into the article if I choose, another “no-no” with article directory syndication. Perhaps the greatest advantage is this: The system has a built in article spinner so that if I prepare my articles well, each website that receives my article can publish a unique version of it (essential for any SEO gains).
After almost fifty days, I thought that I would check to see what I had accomplished so far. Here are just a few of the highlights of my experience with My Article Network.
You need to realize that the system gradually distributes articles to websites, so every article I’ve submitted so far is still yet to be published on some of its sites and other articles have just begun. I have written not quite sixty articles for the system, so far–all very well spun. Over 1900 web pages now consist of my unique versions of those articles. I have between one and three links in each article, so I estimate that the sites I have been promoting have added a cumulative total of around 4000 external links. Of course many of those are so new that they haven’t been picked up by the search engines, yet. In other words, a lot of the work that I’ve put into this distribution already will reach the maximum benefit months down the road.
About half the articles are directed toward my newest site, which I just started building three months ago. Alexa couldn’t even find that site when I first joined this system, and now it has climbed in the Alexa rankings more than two million positions. I’m a bit embarassed to admit it, but the new site gets more traffic already than some of my old sites that I have been working on for years. Indeed on the oldest site that I ever built (that I still own), has received no attention from me in months, but I entered nine articles into this system and that site’s Alexa ranking has improved by more than 120,000 positions. I can’t attribute that traffic growth to anything other than those nine articles–and the system that distributed them.
I’m quite pleased with the results so far, but I have been lax in my tracking. Only six days ago, I decided I should just keep records of the results, so I set up a spread sheet. In that one week (little less) the eight sites that I have directly promoted through the service have increased a cumulative total of over 5 million positions in Alexa. Not bad for six days.
I became so enthused, I actually started four new blogs just to take advantage of all the free content that is available in this system. By the way, adding websites is free; maybe that explains why there are over 10,000 sites in the system ready to publish articles!
I urge you to check out My Article Network. Oh, and for you affiliate marketers, yes you can become an affiliate after you join as a subscriber.
The Traffic Rewards of the New Approach to Article Syndication
First a little context. Not quite seven weeks ago I became a member of an article marketing service. I don’t literally know the man who owns this service, but I honestly feel as if I do, because I have heard his voice on so many training videos about how to use the many products and services I have purchased from him. I’m sure I must be sending a kid of his to college, but he’s too young to have kids that age..
Due to my many prior experiences with this boy genius (well, he’s not really that young), I was confident that the service would accomplish for me what it promised: An entirely unique, effective approach to content marketing. I’m no different from any other online marketer, I’m always wanting more and more traffic, and is there anyone who isn’t on the look-out for a way to add external links pointed toward our virtual real estate? My primary approach for achieving both of these goals is distributing content to article directories.
In the past, most of my subtly promotional articles have gone to article directories, but this new network offers some important advantages over article directory submissions. For example, I can now put my links directly into the body of the article rather than assigning them to a resource box. That’s something that most article directories don’t allow, but I know that it is more effective for both traffic generation and for search engine optimization. Second, the articles go directly to websites for publication, sites that are in my niche or a closely related niche. Once again, great for traffic and SEO. I can also put an affiliate link directly into the article if I choose, another “no-no” with article directory syndication. Perhaps the greatest advantage is this: The system has a built in article spinner so that if I prepare my articles well, each website that receives my article can publish a unique version of it (essential for any SEO gains).
After almost fifty days, I thought that I would check to see what I had accomplished so far. I’ll present just a few of my results regarding my relationship with My Article Network.
You need to realize that the system gradually distributes articles to websites, so every article I’ve submitted so far is still yet to be published on some of its sites and other articles have just begun. I have written not quite sixty articles for the system, so far–all very well spun. Over 1900 web pages now consist of my unique versions of those articles. I have between one and three links in each article, so my conservative best guess is that my sites singled out for promotion through this system have received somewhere in excess of four thousand links. Of course many of those are so new that they haven’t been picked up by the search engines, yet. In other words, a lot of the work that I’ve put into this distribution already will reach the maximum benefit months down the road.
I started a new site in a very competitive niche about three months ago, and I have directed the links from more than half of my articles toward that site’s promotion. From the first time I noticed it in the Alexa rankings (after I had joined this network) it has climbed over two million positions! In fact, it gets more traffic than some of my sites that have been around for quite a while. Indeed on the oldest site that I ever built (that I still own), has received no attention from me in months, but I entered nine articles into this system and that site’s Alexa ranking has improved by more than 120,000 positions. I can’t attribute that traffic growth to anything other than those nine articles–and the system that distributed them.
Okay, if you like those numbers, take a look at this. I didn’t even think of tracking the results of this program until six days ago–yeah, I know, I’m a slouch). In that one week (little less) the eight sites that I have directly promoted through the service have increased a cumulative total of over 5 million positions in Alexa. Not bad for six days.
I became so enthused, I actually started four new blogs just to take advantage of all the free content that is available in this system. By the way, adding websites is free; maybe that explains why there are over 10,000 sites in the system ready to publish articles!
I strongly suggest that you become a member of My Article Network. Yes, you affiliate marketers out there, you can become an affiliate–after you join the article distribution service.
Don’t Omit Article Syndication Directly to Sites
A frequently employed method for article marketing is to submit articles directly to article directories. A top tier directory will make these posted articles available to webmasters for publication, if those webmasters a) happen to use that directory, b) search for one of your keywords and c) don’t find your article to pose a competitive threat. Nearly all of the best ranked directories will allow you to include one or more links back to your website, but those links are typically restricted to the author’s resource box, most often at the end of the article. That is a time honored and reasonably effective way to promote your site. You should also be aware, though, of another way to get your articles out to non-directory websites.
If, in addition to using article directories, you offer your valuable content directly to other websites who happen to be in your niche or a closely related marketing area, you will discover that its possible to obtain even greater results than if you publish only in article directories. For example, you will be able to control which websites are publishing that content. You can select websites that recieve targeted traffic from which you might profit. You will find that your search engine optimization (SEO) benefits that accrue from your article marketing efforts will be improved and, especially, longer lasting if you provide each website with a unique piece of content. You can make sure that it is unique by writing a fresh article for each or by carefully spinning content in order to obtain far better results from just a little more time and effort. Still another advantage is that you can place the links to your website within the context of the article. Contextual links are reputed to have even greater SEO benefits than those within an author’s resource box.
In the usual method of direct distribution to websites, you would attempt to contact the individual webmasters by email, or, if you can locate a number, by phone in order to convince whomever reaches the publishing decisions at that website can be convinced of the mutual benefit of uploading your article. If your content is well written, informative and not too self-serving, you will be lucky sometimes. However, far too often, you will get no response at all from the webmasters that you attempt to contact. Many other times, the response will be a simple, “No thanks!”
Another option for article syndication directly with websites is through an automated distribution system that distributes spun versions of your articles directly to niche specific sites who have expressed a positive interest in receiving free content. That is the way that a new system operates; that system is named My Article Network, which I have reviewed elsewhere.
Webmaster can register their sites for free in this consortium. That means that you should always have a niche-related publisher awaiting your next submission. (Note: There are no adult content sites or sites that promote illegal activity.)
Whatever method of direct-to-site distribution you select, I recommend that all content marketers make use of the benefits of expanding your syndication plan beyond only the top tier article directories.
Is An Article Directory Your Best Article Marketing Option?
Considering how much time and money an online marketer dedicates to article marketing, we all hope for a good return on our expenditures. No matter if we write our articles in-house or contract with an expert professional writer, we need to recoup our expenses by increasing our traffic and, ultimately, our sales.
Article directories are the most frequently used distribution point for our content. There are three advantages to using a good article directory. First, a top tier article directory attract a lot of traffic. That results in a lot of potential readers being able to access our articles on the directory, itself. Some of those people will read our article, and, if we have written persuasively, some of those readers will click through to our site.
Secondly, many webmasters who monetize their sites with advertising will add our articles (including our links) to add to their own sites in our niche or a related niche. While these niche specific sites will have less traffic than the directory, that traffic will be more targeted, so our article will be relevant to those visitors’ interests. Thus, a higher proportion of those viewers will be drawn to our article.
Visibility of our links to the search engines, thereby improving our position in the search engine listings, is the third advantage of submitting our content to article directories. However part of that improvement will be limited and temporary, because most of the repeated instances of publication of that same article will be considered duplicate content.
If we handle of syndication to article directories properly, we will provide unique articles to each directory to which we submit. We can accomplish that efficiently using article spinning. However, even when we go to the trouble of spinning so that each article directory gets a unique version, the individual sites that take their content from that directory will still be duplicate content. So this approach to spinning is a huge improvement over distributing the same article to multiple directories, it leaves room for improvement in maximizing our benefit from our article marketing efforts.
An alternative to using only article directories is to also distributed unique articles to individual sites within our marketing niche. This can be an extremely tedious process as it involves considerable research time in finding those sites, establishing contact with the webmasters and persuading them that it is in their interests to publish our articles with our links on their sites.
Happily for those of us who rely heavily on content marketing, there is a new, largely automated system to facilitate such distribution. I think of it as an article distribution cooperative. I provide a complete description of this automated content marketing system in another article.
Use SEO on Your Search Engine Optimization Efforts–Huh?
Our article creation and distribution efforts have only two objectives 1) Cleverly enticing the readers of our brilliant prose to visit our business’s website; 2) obtaining some “link juice” for the page of our site linked in our anchor text (i.e. SEO). After all, we want to get “the most bang for our buck” when it comes to content syndication. Especially when we use a web writing service, we want to make sure that we do more than merely recover our investment. That hope is understandable, but is it wise in the long term?
However, there is one thing that we sometimes forget in our enthusiasm of driving traffic and external links directly to our site’s pages. For our articles to be truly effective, they need to be found by readers and considered worthy by the search engine algorithms.
Face facts, our new article isn’t the only one being posted on EzineArticles or GoArticles on any given day. Indeed, it probably isn’t even the only article being posted that day that deals with our topic, although nobody has written as cleverly as we have of course. So how do we make our article stand out from the massive amount of new content published on the web each day?
We, you and I, are fully aware of the standard tips for article marketing submissions:
* Use a descriptive title and, if possible, make it “catchy.”
* Use a good set of accurate and popular keywords to associate with it when we submit.
* On EzineArticles or other directories which offer us an opportunity to provide an abstract, make sure that is intriguing, so that the reader will want to click to the entire article.
All of those tips are important; none should be ignored. We have to take another step, add another recommendation to our standard list in order for the major search engines to provide our article with the respect that we know it deserves. After all, most of our potential readers will find our article by means of a search engine. Only then can they be emotionally moved by our prose. Only then will they follow the link to our site. Only then will they repeated buy our product and service. Only then will we become as wealthy as King Midas as we sit around in our pajamas, working from home only fifteen minutes a day. Okay, I got carried away a bit by the marketing hype. I offer you my sincere regrets for getting carried away.
What makes the search engines respect content? Links. Multiple links. Links with similar and accurate anchor text. And…how do we get those links?
We have to actively assign a part of our article marketing plan to building links for our articles, themselves. Granted that will reduce the number of links we have the time to provide for our business’s site, but the trade is that linking to our articles that do lead to our site become more powerful.
Most of us should probably assign about 20% to 35% of our article marketing content to providing external links directly to our previously published articles. Here’s and example of what I mean: Every once in a while, submit content to A1Articles that contains links to some of your content on EzineArticles and EverydayArticles. Use an EzineArticles submission to pass a little link love to a brilliant piece you have published on ArticleVista.
I know this seems as if it is a cycle that never ends. It is. That’s why so many of us make our overall strategy clear to the professionals and let them do the actual work and tracking. That outsourcing approach leave us plenty of time to sit around home in our pajamas counting our money.