Marbella SEO
Could Time Warner be using Black Hat SEO to Help Search Rankings? – Rewritten
This is an exclusive story, researched and written by Eric Van Buskirk
Is it potential that MarkMonitor, Inc, who decision themselves “a international leader within the quick-growing marketplace for on-line company identity” has been secretly hiding links on behalf of TimeWarner? Is that this being done on subdomains of timeinc.web so as to rank high in the search engines? You decide. MarkMonitor owns the domain name timeinc.internet, a web site with a homepage which re-directs to the most Time.com site. Thus it would appear they are running this web site on behalf of TimeWarner.
If you move to the timeinc website and view a number of the source code of the pages, you may realize error pages that have links below an image map at the bottom of the page, links which are hidden from viewers and added to increase the search engine ranking of alternative Time Warner properties. This link-hiding practice is usually called “Black Hat” SEO.
An image map tells the browser how to display an image. That’s it’s solely purpose. But, a number of the pages on timeinc.net have links hidden to viewers next to the image maps. If one views the source of sub domains such as img.timeinc.internet or i.timeinc.web, it is apparent there are four links to other TimeWarner properties:
Did MarkMonitor,inc, a huge company and a true leader in “defending whole names” on-line obtain this domain, redirect the traffic to Time.com and notice places to cover links to other Time websites out of pure altruism? It’s doable, however hard to believe. It ought to be noted that there are very vital subscription pages on different sub domains of timeinc. This is not a domain that was solid away and has no value for linking.
If MarkMonitor purposefully hid links because it would seem, altruism towards Time seems an unlikely motive.
There’s an increasingly fine line with what is acceptable and what is not for search engine optimization. At ClickStream, we tend to believe the last cluster that desires to employ sneaky techniques to rank high are fortune 500 companies. In essence, these corporations are those that have whole “rings” of websites. Nonetheless, search engines will ban people that create multiple sites for the purpose of linking to each different and creating a link circle.
Time ought to be ready to link in an exceedingly circle with its varied media companies. That may seem an unfair advantage, but they’re separate entities that have the same parent company. What actually looks unfair is for them to require further advantage of the circular linking by hiding links that solely the search engines will see.
The recent storm has just skipped over the BMW being aloof from the Google search engine pages. BMW’s German site was found using “doorway pages” to create traffic and rank for his or her site. Google was in a position to document that BMW’s German web site used the search results to get a high ranking if individuals looked for “used car.” Searching for BMW Germany can bring no results. BMW.ge was well ranked but it dropped utterly out of the Google index in an exceedingly matter of 2 days.
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