Marbella SEO

If you have a web site related to marbella its important to get noticed in the search engines for the terms that relates to your business.

If for example you sell marbella property or sell furniture packs in marbella, its important to seo the site and target good seo keywords related to marbella.

There is no point in being number one for a keyword or phrase that no-one is searching for. Some marbella seo’s will give you the pitch about how they have made their client number 1 for such and such a term but at the end of the day its about traffic and converting those leads into sales, not being number one for a useless keyword or phrase. You cant convert leads in to sales if no-one is visiting your marbella web site.

Seo is all about knowing which seo keywords to target and if your web site is marbella based then you need to carefully look at and analyse marbella seoable keywords and phrases.

Basically, marbella seo is about knowing which keywords and phrases to target and this is accomplished with extensive “keyword research”.

You should be asking the following questions when optiminsg your site for marbella seo.

Does the term have much competition?
There is no point in trying to chase keywords that you have no chance of ranking for. Unless you have a huge budget there is no point in bringing a knife to a gunfight. Look for keywords and phrases that dont have much competition. This is called “niche keywords”. Niche keywords are phrases that have traffic but less competition. These niche keywords are also commonly known as “long tail keywords”. So if your marbella seo efforts are aimed at marbella property, then perhaps you should look at (for example) “marbella villas for sale”. I think you get the idea.

Is the phrase popular?
At the other end of the scale, there is no point ranking number one for a term that noone searches for. Many marbella seo companies will actively rank clients for terms that either have no relevance or zero traffic and then claim that they got the client number one positions on the search engines. Its pointless. There is no value in being number one on google for “marbella property estate agent in marbella spain”. Yes you will probably get to number one for that but you will get zero traffic from it. Dont include non popular phrases in your marbella seo strategy.

Does the phrase fit with your target market?
You want to get people filling in forms and buying your product. You marbella web site should be relevant to the phrases that people are looking for. What would be the point if you were a marbella property company concentrating its marbella seo efforts on phrases such as “marbella footwear” or “marbella furniture”? The relevancy of your marbella property site to these people would be pointless and for the vitir, dissapointing.

When embarking on your marbella seo strategy its very important to include teh above questions becasue its the foundation of all your seo. All your incoming links will include anchor text based on your keyword research, your content will include text based on your keyword research, your page names will be based on your keyword research.

So you see? Marbella seo starts with keyword research.

If you are just beginning and fancy doing your own marbella seo, then check out the great free keyword research tool from google.

http://www.marbellaseo.net/free-google-research-tool/